David Pensato

Director, Brand Strategy & Public Engagement @ The Distillery, Creativity & Consulting

David Pensato

Director, Brand Strategy & Public Engagement @ The Distillery, Creativity & Consulting

Winnipeg

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Biography

Specializing in “interactive brand and strategy,” David has consistently developed innovative approaches for integrating online with offline marketing, engagement, and interaction for over a decade. In that time he has established himself as a hard-working, client-focussed and innovative thinker in a broad range of public and private sectors. Prior to branching out as an independent brand strategist and marketing consultant in 2009, David served as Director of Communications for McNally Robinson Booksellers and as an Account Executive and Strategist for an award-winning boutique interactive firm. His involvement with a broad range of projects has included the City of Winnipeg’s ground-breaking initiative SpeakUpWinnipeg and its subsequent plan OurWinnipeg, Peg City Car Co-op, ActifEpica, and CentreVenture’s PUSH. David frequently speaks on topics related to brand strategy, the importance of “owning” your online presence, using a “blog-first” approach to social media and using WordPress as a publishing platform and as the core of any content-marketing strategy.

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